Milk-Bone

As the leader in the dog treat category, Milk-Bone wanted to offer so much more for canines (dogs, to the layperson). From wholesome natural treats, to vitamins & oral hygiene, and even toys, Milk-Bone wanted to be the go-to brand for the happiness and health of your best friend.


Milk-Bone ACTIVE

Concepted and developed an iconic look, as well as promotional materials, for educating and promoting new Milk-Bone Active dog toys.

Walmart.com brandpage

National shipper display

 

National shelf talker / aisle violator

 

Front-of-store advertisements


Milk-Bone Biscuits

Geo targeted mobile takeovers 

Meijer.com specific digital promotion

 

Milk-Bone Advanced Care

Video concept highlighting Milk-Bone portfolio

Rich media allowing shoppers to purchase Milk-Bone portfolio specific to their dog's size

 
 
 

National retail display

Target.com digital promotion for new Brushing Chews flavor


Milk-Bone Farmer's Medley

Concepted and designed educational materials for a sampling program introducing new Farmer's Medley to previous Milk-Bone purchasers